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moto marketing podcast Tag

The Moto Marketing Podcast: Episode #27

Luke Nesler is with Panic Rev's John Parkinson to talk about how he built his brand and how it continues to morph and adapt. THE ZONE Topics this episode: A Christian Ministry in Motocross Brand Identity and Meaning Customers are Partners Creating Conversation Their Camps Adaptation and Morphing Growth in the Business Athletes that have Carried the Brand Partnerships are Friendships The Importance of Your Relationships with Everyone What They're Actively Doing To Grow More Than Just Your TShirt, We Mean So Much More Go to meetingwithluke.com if you want to talk about next steps during this crazy COVID-19 time with Luke. Set up a time within his calendar, and he'll get in contact with you. Send us your burning questions: [email protected] ! [vc_row][vc_column][eltd_button size="huge-full-width" type="" target="_blank"...

Luke Nesler is with Panic Rev'...

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The Moto Marketing Podcast: Episode #23

Luke is joined by Dylan and Melissa of Youth Off-Road Riders to talk how they can grow their organization. They discuss amazing strides in growing their riding community of children, and even getting parents involved for a whole family affair! THE ZONE Topics this episode: Mentoring New Youth Riders Growing their Riding Community Sponsors and Representatives Increasing Family Togetherness within their Org. How Everyone Benefits Together Expansion Plans Kids Teaching Kids Social Media and Word of Mouth Volunteering and Dealerships For more information on Youth Off-Road Riders, you can find them at their website here. They are also on Instagram, Twitter, Snapchat, and Facebook. Go to meetingwithluke.com if you want to talk about next steps during this crazy COVID-19 time with Luke. Set up...

Luke is joined by Dylan and Me...

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The Moto Marketing Podcast: Episode #22

Polar's Wayne Vartabedian talks with Luke to discuss how the fitness tech company has become one of the go-to fitness watch brands for MX pros. Using social media, Polar has been able to connect and reel in the right audiences with the right influencers. THE ZONE   Topics this episode: A Bit of Backstory Smart Watch Distinction Bringing Moto Industry Fandom into Polar Watches Social Media Reach and Mastery Getting Acquainted with the Industry from a Business Standpoint, not Just a Fan's Podcast Power Giveaways and Donations Influencers and the Benefits Going from Nothing to a Household Name Pick Your Promoters Wisely   Go to meetingwithluke.com if you want to talk about next steps during this crazy COVID-19 time with Luke. Set up a time...

Polar's Wayne Vartabedian talk...

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The Moto Marketing Podcast: Episode #21

Andy Gregg, of Guts Racing, and Luke run through the creation of the brand, all the way to how they became top dog in seat technology. THE ZONE Topics this episode: Brief History of Guts Racing Networking within the Sport Reputation Creation Comparing Competitors What Makes Guts Racing Stand Out Importance of Social Media Exposure Discounts, Free Items, and Offers Podcasts and Their Impact Influencers Personal Posts and BTS Content   Go to meetingwithluke.com if you want to talk about next steps during this crazy COVID-19 time with Luke. Set up a time within his calendar, and he'll get in contact with you. Send us your burning questions: [email protected] ! [vc_row][vc_column][eltd_button size="huge-full-width" type="" target="_blank" icon_pack="" font_weight="100" text="Work With Impakt Media" link="https://thinkimpakt.com/"][/vc_column][/vc_row] https://www.youtube.com/watch?v=ogNRHqwGEWM...

Andy Gregg, of Guts Racing, an...

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The Moto Marketing Podcast: Episode #20

Dale Spangler of Tucker Powersports rolls in to talk with Luke about all things content marketing. Dale has been a key component to the growth of Tucker Powersports' online presence with creating engaging content. From social media, to video, to blog posts, they're stellar at keeping the content interesting for their consumers. Take a listen to grab information on how to grow your organic content marketing for your business. THE ZONE Topics this episode: The Video, Photo, and Blog Mix Your Audience's Varied Interest and Attention What Works and What Doesn't Adspend and Targeting Posts Targeting Our Audience, but Saving Room for Those Looking for Your Business Influencer Strategy Expectations in an Influencer Relationship Sponsorships Expanding Team and Content Red Bull's Example,...

Dale Spangler of Tucker Powers...

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The Moto Marketing Podcast: Episode #14

Donny Emler Jr. (a.k.a. Lil D) talks with Luke Nesler to chat FMF, one of the iconic pillars of motocross branding. Donny and Luke gab about the long road FMF embarked on to become one of the most recognizable moto brands.   THE ZONE Topics this episode: Building a Brand into a Household Name The Evolution of Technology and Social Media Using Socials to Sell All Aspects of Your Brand Subscription Service Adaptivity as Trends Change Specialty Items Brand Collaborations Storytelling   Send us your burning questions: que[email protected] ! [vc_row][vc_column][eltd_button size="huge-full-width" type="" target="_blank" icon_pack="" font_weight="100" text="Work With Impakt Media" link="https://thinkimpakt.com/"][/vc_column][/vc_row] https://www.youtube.com/watch?v=UKXSuQpr84Y...

Donny Emler Jr. (a.k.a. Lil D)...

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The Moto Marketing Podcast: Episode #12

Mike Beier of Asterisk joins Luke Nesler this week on the Moto Marketing Podcast. They chat about brand growth over time and the new technology in rider safety. They take the time to talk how they promote their brand, educate riders and the community, and what they could do to benefit their brand more.   THE ZONE Topics this episode: Quality and Durability to Motocross Products New Technology for Braces Word of Mouth Educating the Marketplace Stand Out Marketing and Promotion Looking into Iconic Riders that Have Used Your Brand Showing Product in Use: Visuals and Video   Send us your burning questions: [email protected] ! [vc_row][vc_column][eltd_button size="huge-full-width" type="" target="_blank" icon_pack="" font_weight="100" text="Work With Impakt Media" link="https://thinkimpakt.com/"][/vc_column][/vc_row]   https://www.youtube.com/watch?v=b4s6qn88oEM...

Mike Beier of Asterisk joins L...

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The Moto Marketing Podcast: Episode #11

Luke Nesler and Michael Lock, CEO of American Flat Track, discuss how change can make a big difference in brand growth. They talk about how American Flat Track made these changes for the better, and they've seen constant, rolling return for it.   THE ZONE Topics this episode: Audience Engagement Working with How Content is Consumed Today, Especially in Motocross People Don't Always Have to Like What You're Doing, As Long As They Keep Coming Back Focusing on the Motocross Community A Slow and Steady Transition Process Third-Party Opinions Iconic Figures and Their Draw to the Sport   Send us your burning questions: [email protected]dcast.com ! [vc_row][vc_column][eltd_button size="huge-full-width" type="" target="_blank" icon_pack="" font_weight="100" text="Work With Impakt Media" link="https://thinkimpakt.com/"][/vc_column][/vc_row] https://www.youtube.com/watch?v=8_QFtHkVg2g...

Luke Nesler and Michael Lock, ...

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The Moto Marketing Podcast: Episode #10

Pro motocross athlete Jeff Walker and Impakt's Luke Nesler discuss the elevation of his brand through vlog content and promotion. They also talk about Jeff's future in medical school and his pro moto career. No matter your job title, athlete or business professional, you can learn and take notes from Jeff Walker.   THE ZONE Topics this episode: Growing Personal Brands Vlogging and YouTube Relatability and Promotions Online Opportunities Being Yourself and Showing Your Story   Send us your burning questions: [email protected] ! [vc_row][vc_column][eltd_button size="huge-full-width" type="" target="_blank" icon_pack="" font_weight="100" text="Work With Impakt Media" link="https://thinkimpakt.com/"][/vc_column][/vc_row] https://www.youtube.com/watch?v=WsgwyGULvDU...

Pro motocross athlete Jeff Wal...

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The Moto Marketing Podcast: Episode #9

Bob Weber, founder of 6D Helmets, and Luke Nesler, Impakt Media CEO, discuss how Bob started 6D. They go on to talk about how 6D Helmets' growth, abilities, and how he markets them that allows them to stand out to riders today.   THE ZONE Origin of 6D The Deegan Family and Their Ties With 6D The Importance of Safety in Motocross Can You Register Purchase Inspiration? How to Track Benefits of Partnerships Exposure on Investment (EOI) Minimizing Risk Level in Motocross Outlining Goals for Campaigns   Send us your burning questions: [email protected] ! [vc_row][vc_column][eltd_button size="huge-full-width" type="" target="_blank" icon_pack="" font_weight="100" text="Work With Impakt Media" link="https://thinkimpakt.com/"][/vc_column][/vc_row] https://www.youtube.com/watch?v=groW6543rDI...

Bob Weber, founder of 6D Helme...

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